Making Safe Sex Sexy

Condoms. They’ve been around for a long time, but still the stigma surrounding them remains. For some they are mood killers, uncomfortable, inconvenient, but for others they are life-savers and the only way to enjoy one of life’s great pleasures.

For young people they seem to be especially unnecessary.. And the growing numbers of infections and diseases shows a worrying trend. The figures for STI infections are as high as they ever have been for 15-24 year olds.

So how can we make them more attractive? Hero condoms are teaming up with the NSW State government for a campaign called Condoms Go Haute Couture.. The CEO of Hero condoms – David Wommelsdorf joined Mitch this morning.

To register for the Condom Couture Competition, email

david.worsley@health.nsw.gov.au, to receive a free HERO Condoms participation pack

(available to the first 20 groups to register).

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