How Sustainable Are Supermarket Marketing Practices

Many of our big supermarkets have been making steps towards sustainability by discontinuing the use of plastic bags and last year, Coles stated that it wanted to be Australia’s most sustainable supermarket”.

 

However, with Coles’ recent relaunch of  “Stikeez” –  a plastic collectables range in the shape of fruit and vegetables, aimed at encouraging kids to eat healthy, Coles seems to be repeating old mistakes. 

Although Coles will make the Stikeez characters returnable in store for recycling, Dr Carla Liuzzo from the Queensland University states that our supermarkets should be trying harder. We were joined by Dr Liuzzo to discuss.

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