Publicity for women’s sports

Recently we have seen women’s sport, particularly in Australia, have a high level of success.

The Women’s Soccer team, the Matildas were very successful during the recent world cup.

Nationally, the Women’s T20 cricket, WBBL had a thrilling competition.

None of these have compared to the media coverage or public attention of that of the men’s competitions despite being just as entertaining.

What does women’s sport need to do in order to receive the same interest as the men’s?

We were joined by Associate Professor Karen Farquharson from Swineburne University of Technology to discuss this topic.

Producer: Jack Smith

 

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