Is it Really a Streaming War?
With Disney+ launching last Monday, on 18th November, questions have been thrown about the future of the crowding marketplace of streaming, which includes current leader Netflix, local company Stan, Disney subsidiary Hulu, and others, like Apple TV+, NBC, and HBO. But are they really playing the same ballgame? Dr. Amanda Lotz, Professor of Digital Media and Communication at Queensland University of Technology, suggests otherwise.