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Social media harnessed by health profession

You may have heard of Doctor Google, but now social media sites like Twitter and Facebook are joining the fray when it comes to health promotion.

Health organisations are embracing social media to remind you to go for that run, but they are also changing the way survivors of various illnesses and even health professionals themselves, interact.

Caleb Ferguson is a lecturer at the University of Technology Sydney and an avid tweeter. He spoke to me about how social media can best be harnessed by the health profession.

Written by Ellen Leabeater

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